The scientifically valid diagnostic tool for the digital mindset

People are the relevant success factor in digitization!

What digital type am I?

The DIGITAL COMPETENCE INDICATOR is a personality test about your mindset in digitization. It is not about digital skills, such as programming languages or software knowledge, but much more about your characteristic in 6 mindset dimensions.

Customer centricity

Proactivity & entrepreneurial action orientation

Critical ability

Creativity & motivation

Open dealing with failure

Openness & agility

These dimensions make it possible to execute a type assignment in alignment with the four digital types. These digital types characterize the four different roles in the digital transformation.


The digital types

Digital Nerd


| High technical affinity

| Considers failure as a chance

Value to the organisation:

| Technological driver

| Creativity and openness

Digital Questioner


| Results-oriented

| Self-critical

Value to the organisation:

| Provides stability

| Questions precisely

Digital Supporter


| Open to new technologies

| Able to support initiatives after a proof of concept

Value to the organisation:

| Acceptance in the company

| Opinion leader

Digital Bridge Builder


| Booster and changer

| Hight social competence

There is no assignment of the mindset to only one digital type, but Mindset is a combination of the different types, which are differently developed.

Value to the organisation:

| Entrepreneurial action orientation

| Avoids silo thinking

What is the basis of this type characterization?

In the past years, we have conducted hundreds of interviews with potential candidates and customers, and we have found patterns and types. This is why we have developed a matrix in which every type is created by its strengths, its value for the system and its limits.

How does the DCI work?



User receives access data and logs in.



User passes through 48 scientifically developed items on the six dimensions critical to success.
Duration: Approx. 10 minutes

Users receive the analysis of the digital mindset directly in a dashboard, which guides them through the individual analysis with different media (graphics, videos, text). In this way, the user gets to know his digital type characteristics as well as the characteristics in the six mindset dimensions critical to success.

Users always have the opportunity to log in to the DCI dashboard and interact with their digital mindset.


User can use the Mindset Indicator Academy to enter directly into an individual learning path for Mindset development.

 Application areas of the DCI 

Mindset analysis for targeted personnel development
Basis for targeted organisational development
Soft skill matching in recruiting and basis for interviews

Why do we need another indicator for personality traits?

So far, there are none which address the following topics and questions:

What digital type am I?

A question which is difficult to answer, because the concept of digitization is neither clearly defined, nor has it been declared which personality traits are needed for it.

Who are my customers?

Because it is important to understand that everyone in a company has customers (some are external, others are internal - e.g. departments).

Which personality traits will subsequently be needed in the future for our company's success?


Technological-digital traits alone are definitely not the solution.

How can we improve the set up of our teams?

Set up teams with DCI, which work more synergetically.

For whom?

Independent of industries

The DCI is not industry-specific and can be used for different sizes of companies and has been proven in practice - from medium-sized businesses to large corporations.

Independent of roles

The DCI can be used independently of roles, i.e. there are no restrictions on the scope of use.


The DCI can also be tailored to your exact needs. This customizing can range from an additional dimension (such as digital literacy) to the look and feel of the tool.

DCI quality characteristics



Process time of 10 minutes.



Proven validity by scientific criteria.



Better understanding of one's own role and better understanding of the other players within a team.

Proven validity by scientific criteria.

If you want to learn more about the scientific validity, you can order our DCI study via email.

What do experts think about DCI?

The DCI is a relevant future sustainability indicator that makes it possible to determine the digital mindset value-free and objectively. My motto is: simple and understandable user interface - but please on a scientifically sound basis; this is precisely what the DCI delivers for the individual employee or the team. A real added value on the way to future sustainability!

Matthias Malessa


former CHRO Adidas

Awarded the Human Resources Management Prize

A project with the DCI, which we carried out at Lufthansa, was awarded the personnel management prize.
In this project, the DCI was individually adapted to Lufthansa's corporate culture and made available to all employees in a Lufthansa tool.
Further information can be found in the following Capital article:

Capital article about DCI at Lufthansa (German)

Who is the team behind DCI?

An interdisciplinary team with consultants from various areas:

Organizational development in the environment of digital transformation with a concentrated view of customers and organizations.

Development of psychological procedures for suitability diagnostics, such as personality tests, interview procedures, AC, etc.

What DCI customers say

I have worked on the HR side as well as on the digitalization side. From both perspectives, this tool is a great asset for any organization: the digital mindset can be used optimally in recruiting as well as in personnel development.

The same applies to organizational development issues, in order to bring the right people into a healthy digital organization and to expand the mindset for the future.

Franziska Gerner


Design Thinking Coach


Data security

Data protection is not only important, but a fundamental right.

We take data protection very seriously because everyone has a right to secure data. We not only work GDPR-compliant, but we also have an external TÜV-certified data protection officer.

If you have any questions regarding data protection, please feel free to contact us at any time at .

Highest security standards

The DCI is hosted on a certified server in Germany and meets the highest security standards. 

If you want a two-factor authentication in addition to the normal login, you can book this as an option. For this we work together with the security experts of XignSys. The product XignIn is a function package consisting of an authentication app and encrypted digital infrastructure.

Höchste Sicherheitsstandards für das digitale Mindset beim DCI

Management Dashboard

Depending on the company agreement, company executives have the possibility to view and analyse the characteristics of the digital mindset of the employees in a cumulative and anonymous way via a management dashboard.
Here, periods of time can also be compared in order to gain an overview of mindset development.
In addition, managers can see which mindset development needs exist in their own department. Thus, teams can be developed further in a targeted manner or targeted external reinforcement can be obtained.


Find out what digital type you are!

Contact us

Arrange your demo for the Digital Competence Indicator now and experience the wide range of possible applications.
We look forward to seeing you!
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Are you interested in how things are going in your company or team?
Then request your individual Corporate License Offer for the DCI!

You are a coach/consultant/trainer and would like to integrate the DCI into your offer?

Then complete the training to become a DCI Certified Professional and use the DCI for your customers!